In recent years, luxury giants have enabled China’s popular star endorsement, with a view to “fan economy” to boost performance. In addition to Burberry “betting” Wu Yifan, many luxury brands have hired Chinese stars to become the image of its ambassador. Such as Fan Bingbing as Louis Vuitton Alma handbag of the global ambassador, deer as a jewelry brand Cartier Asian brand friends and so on.
Coincidentally, in mid-2016 was selected as a friend of the Cartier brand deer Han, in recent years in the Mainland has accumulated a high popularity, through microblogging and other powerful social media to promote the promotion of Cartier can be a strong publicity effect.
Recently, Cartier held in 2017 new exhibition in Chengdu, the day show new products are refreshing, including Cartier Juste un Clou simple and uninhibited new creative work – 18K gold collar, Cartier LOVE new series, Panth re de Cartier Cartier cheetah watch Wait.
In 2017, Cartier Juste un Clou series of new 18K gold collar, showing simple and uninhibited unique temperament. The first “nail” bracelet was born in the 1970s, designed by the designer Aldo Cipullo specially designed for Cartier New York, breaking the traditional nail shape, the metal parts turned into jewelry products. 2017 new listing of 18K gold, 18K white gold, 18K rose gold and paved diamond collar and oversized bracelet, once again with extraordinary creativity is memorable. The new LOVE series is more delicate and delicate, unique oval bracelet, paste the wrist. Piac re de Cartier Cartier cheetah watch after Cartier’s new interpretation, to show modern style. Drive de Cartier series of watches, designed for independent and elegant men, 2031 Cartier launched two excellent movement with excellent masterpiece: moon phase watch and ultra-thin watch. These two new work continues the Drive de Cartier series of aesthetic ideas, with a unique interpretation of the personality of the men free and unruly, lofty lofty pride.